AACWP Wedding Planning Training Course March 2019

AACWP is excited to offer our first entirely online wedding planner training course!

AACWP has set the standard for training courses for wedding planners with our in-house training program, and we have now recreated our content virtually to offer the option for more students to take advantage of our curriculum on their own time. Our online course consists of webinars, videos, and digital downloads of course materials. Each student has two months to complete the entire course (4 sections divided over two-week periods each). The best part? You still get direct interaction with our amazing instructors in live Q&A sessions scheduled for each section! Come learn all about becoming a wedding planner and owner of a wedding planning business from the best in the business and let us help you take the next step in your career path!

The course sections will be available at 2-week intervals:

*The first week will give you the opportunity to go through the videos and information provided.

*The second week, you will be given a homework assignment and have an opportunity to live chat with the instructors for that section.

The sections are broken down as listed below.

Section 1

  • Defining the Role of the Wedding Planner
    Identify skills needed
    Service categories and different services offered by professional planners
    Understanding services offered by professional planners
  • Basics of Planning
    First phone call/email correspondence
    Building a budget
    Wedding planning timeline
    Assembling the "Dream Team" for your client
  • Choosing Vendors
    Building a contact list
    Compiling your data base

Section 2

  • Presentations, Personality and the Interview
    Professionalism and Personality
    The initial Interview
  • Sales
    How to close the sale
    Utilizing your personal toolbox to make the experience beneficial for all
  • Systems
    Policies & Procedures
    On-line tools that work best for selling & planning Weddings

Section 3

  • Business Fundamentals
    Business ownership
    Start-up information
  • Business Plan
    Defining and Developing your business
    Building your portfolio
  • Pricing
    Operating costs vs. price
    Pricing your services through different fee structures

Section 4

  • Ceremony Planning
    Basic elements and ceremony structure
    Religious and Cultural traditions
    Mock rehearsal and ceremony walk-through
  • Reception
    Choosing a venue
    Floor plan - table sizes, seating, dance floors, etc.
    Banquet Event Orders
    Reception traditions and etiquette
    Role of planner during reception
    Mock reception walk-through
  • Handling Emergencies
    How to prepare and handle as a planner
    Emergency Kit
    Learn a few of the most common how-to fixes that will come in handy on Wedding Day

*To receive a Certificate of Completion you must complete the following:

- Attend all courses

- Pass the examination at the end of each day

- Complete and pass assigned homework with the second week of each section

- Attend one of the Q&A sessions (scheduled dates will be given ahead of time)

Your Instructor

American Association of Certified Wedding Planners
American Association of Certified Wedding Planners

AACWP began in 2007, created by wedding professionals who saw the need for an organization dedicated to the education of those seeking to become wedding planners, and to elevate those already in the field through certification and continuing education. These founding members were Marsha Ballard-French, Trudy Baade, Jenny Cline, Laura DeBow, Shari Johns, Micki Novak, and Karen Radford. In creating the American Association of Certified Wedding Planners, they established member statuses that reflect not only a planner’s education but experience level, recognizing them for the hard work they have put in, whether to become a Trained Wedding Planner, Certified Wedding Planner or Certified Master Wedding Planner.

They created high standards for each of these titles, and a code of ethics for all members to uphold in their businesses. Through AACWP, they created a network of support for wedding planners, catering managers, event managers and venue managers, each known for their role in planning and executing weddings. This premier group created and produced their first training course in 2007. Since then, they have produced courses each year, updating the curriculum to make sure their students received the best education in the wedding industry to set them up for success as well as polish the skills of those already in their careers.

The board of AACWP is filled with volunteers each year, each dedicated to helping and supporting the membership through their different roles. Our Executive Director sees to the day-to-day needs of the organization, while our Training Course Director sees to the needs of our ever-changing training courses, instructors and students. Our membership volunteers in various committee roles, helping with everything from creating our annual Vendi Awards (the premier industry awards gala in Dallas-Fort Worth) to developing our curriculum and continuing education events.

Frequently Asked Questions

When does the course start and finish?
The course will open the Sunday evening before the "official start date." Each session runs a little over two weeks so you have plenty of time to watch the videos, read course chapters and turn in homework assignments. Once the "end date" is reached you will no longer have access to that session's videos. Only course chapters and materials will be available.
How long do I have access to the course?
After enrolling there will be an official start and end date. The course details along with course syllabus will be discussed at length with the course Facilitator.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us within the first 14 days and we will give you a full refund.
What are the course dates?
The online course will run as follows: Session I: March 17th - March 29th Session II: March 31st - April 5th Session III: April 7th - April 19th Session IV: April 21st - May 3rd Please contact Sarah at [email protected] for further questions.

This course is closed for enrollment.